Archive for the ‘Dating’ Category

Actually

How crowdfunding is like dating.

Crowdfunding is just like dating in high school, says Candace Klein, CEO and founder of Cincinnati, Ohio-based debt crowdfunding site SoMoLend.
“Everyone wants to date the football player because everyone wants to date a football player,” she says. “In crowdfunding, donors are like that. . . . It’s important, if you are creating a crowdfunding campaign, to create the illusion of success at the beginning.”In other words, before you send out that press release, make sure you have some support. Sending out the press release with $0 toward their goal is the big mistake companies make, she explains.“You want them to log on and see you’ve actually raised money,” Klein says, adding that friends and family are a great start.

Only 30 percent of crowdfunding campaigns are successful, she says.“The largest reason for that is, a lot of project and business owners think, “If I build it, they will come.” That’s not how this works. It’s a full-time job and it takes active planning and active execution throughout the life of the campaign,” she says.

And an active social media presence.“Get five people who are very influential in social media to increase your traffic,” Klein explains.Klein, who is speaking Monday at a CED presentation titled “Tips and Tricks for a Successful Crowdfunding Campaign,” gave us an exclusive preview of her top tips for businesses embarking on a crowdfunding campaign:

“They need to understand which type of strategy they want to take with the business they have.” Klein says donation reward-based crowdfunding works best with consumer products that can be presold, and equity-based crowdfunding works well for tech companies expecting high growth but need a longer time to make profits. She adds that debt-based works well for brick-and-mortars – restaurants, gyms, that kind of thing.
“Small business owners need to understand what they have to disclose.” Klein adds that that includes a business plan and financial statements. “It’s quite a bit of information for a business owner to be comfortable with sharing.”

“Have a strong social media presence and a good group of influencers, people who have blogs that are well-read.” Part of it is having a strong support system, she says.

Video is not optional, she says. “A small business who uses video to communicate a story is about 115 percent more successful than a business who does not. Video is a very important element. It’s kind of like not having a photo on Match.com and no one wanting to date you.”As a lobbyist, Klein worked with Congress and the SEC in the writing and passage of the JOBS Act, which will be part of her talk Monday at American Underground in Durham.

Boyfriend? Lover? Partner? Dude I’m Dating?

I am 46 years old and I have a boyfriend, which is ridiculous. Not ridiculous I am in a relationship, but that he is my “boyfriend”. By definition a boyfriend is a frequent or regular male companion in a romantic or sexual relationship. That sounds like a grown up thing, but the label sounds very young and frankly, silly.

Calling him my “lover” seems weird. I am not going to introduce him to people as my lover. It seems almost vulgar. At my age it is a given that I am having sex with him, but still, I don’t need to announce it. Plus, the implication could be that we are lovers and nothing else. Lover is not an appropriate label for him.

I could go with “partner”, but that sounds more like business than love. He is certainly my partner, but this is not a deal or a dance, so partner is cold. I asked my son what another name for boyfriend was and he suggested, “Dude I’m dating”. Really? Labels in relationships are important but at my age, also lame. Is he the dude I’m dating? We are not even dating really. The courtship is over and we are actually in a relationship, not deciding if we want one. He is more than a boyfriend, more than a lover, more than a partner, and more than simply the dude I am dating. Who is this man, what do I call him, and does it matter?

I feel weird calling him my boyfriend yet he calls me his girlfriend. He actually takes pride in the label, tells everyone I am his girlfriend, and he is 53 years old. Is it different for men? Is it just women who care about placing labels on relationships? Is it about women always wanting something more? By women of course I mean me. Do I want more? I honestly don’t know and certainly don’t want to make this about something deep and complicated because its not. This is about me not being a teenager and therefore not wanting to call the man I share my life with my boyfriend. It is just that simple.

My son is about to turn 17. He and his friends have girlfriends and boyfriends. How is it that a relationship for teenagers is labeled the same way as it is for people in the 40’s, 50’s and beyond? Don’t even get me started on the fact that my boyfriend is taking me home to meet his parents. Oy Vey people! Maybe that is the issue! Am I freaking out because after years of being alone, I have a boyfriend, who I love very much, and he is taking me home to meet his family? Might I feel that having a boyfriend is for teenagers because the emotions of having a boyfriend are making me feel like a teenager?

The truth is I am more nervous about meeting his mother than I was about meeting his kids. Dear Lord, I am a teenager. I am giddy about this man and that has turned me into a teenager. Love as a teenager was horrible the first time around and here I am going through it again. Dear God give me strength. I am leaving for London in 7 days. The Englishman, his two daughters, my son, and me, are heading over the pond and I am very happy about it. I know his parents will love my son because he is perfection. I also know they will love me because I love their son. I know these things, but I’m still a little scared.

When a man can make an old woman feel like a teenager, perhaps that is love. I’m not that old, but being 46 and feeling 16 is enough of a jump to qualify me as old. In the end the label I place on the man I love is simply “My Englishman”. That is what he is. He is mine, and I am blessed and proud to say it out loud. A week from now I will be packing for England and stressing about flying. Two weeks from now I will be sitting in his mother’s kitchen having a cup of tea, and stressing about flying home. I am a 46 year old woman with the heart of a 16 year old girl so all I can do is counting my blessing and keep the faith.